Are you running a business in Northeast Florida—or thinking about it? Then you need to know about the Jacksonville Business Journal (JBJ). What if I told you this weekly publication could be your secret weapon in the local business game? Read on and you’ll discover why it matters more than you might think.
What Is the Jacksonville Business Journal?
The Jacksonville Business Journal is a weekly business newspaper and digital source for the Jacksonville, Florida region. It covers local business news, commercial real estate, banking, health care, jobs, and much more. On its app, it promises: “The number 1 source forJacksonville local business news and intelligence.” It is part of the larger network American City Business Journals, which owns over 40 similar publications across the United States. In short: if you want to keep your finger on the pulse of business in the region—this is one place to be.
Why It Matters More Than You Think
It’s hyper-local
JBJ focuses on the Northeast Florida region. Stories you won’t find in national outlets. So if you are doing business here—real-estate, startups, healthcare, logistics—JBJ will have your local insights.
It’s data rich
From property deals, staffing moves, to company expansions and job growth—you’ll get nuggets that matter. For example, its coverage of commercial real estate tells you where development is happening and what the trends are.
It gives competitive edge
Knowing what your competitors are doing gives you advantage. Reading JBJ means you can keep up with who’s hiring, who’s relocating, who’s getting the big contract. That gives you time to act.
Reliable and established
JBJ is part of a trusted network, with physical print editions, digital content, and an app. Also, the publication covers multiple counties (Duval, St. Johns, Nassau, Clay, Baker, Putnam) which broadens the scope for regional business.
How to Use It Smartly
- Scan headlines early
Check the digital version or app every week. Watch for deals, zoning approvals, major hirings or layoffs. - Deep-dive where you need it
If you’re in real estate, focus on those sections. If you’re in health care, track health-industry beats. Drill into the sub-topics relevant to you. - Use it to spot partnerships
Read profiles of companies expanding. They might need vendors, services, subcontractors. Could be your in. - Leverage their networking events
Many business journals publish events, forums. Attending them puts you in the same room as decision-makers. - Advertise where it makes sense
If you are offering a service in this region then JBJ’s readership is high-value. Your ad will be seen by business owners and executives.
What You Should Know Before Subscribing
- Digital access is usually included in subscription—but check if every story on the website or app is unlocked.
- If you only want very broad national business news, you may find many stories are very region-specific.
- Use the archive and search features. If you sign up now you may still be able to access useful past articles and data.
- Combine JBJ with other sources. For example local legal and real-estate papers sometimes offer perspectives JBJ does not cover in depth.
Real-Life Impact
Imagine you run a small construction business in Jacksonville. A prominent developer publishes that they’re launching a $100 million warehouse project in St. Johns County in the local business journal. You see the story, make contact. Two months later you submit a bid and secure a subcontract. That’s the kind of opportunity JBJ helps highlight.
Or you are an entrepreneur launching a tech service. JBJ reports a major company in the region hiring 500 new employees. You pitch your service to them because you know exactly what’s happening.
Great, But Not Perfect
- It may not cover every niche as deeply as specialized trade journals.
- Some articles may require paid access.
- If you’ve moved into international business, the hyper-local focus may feel limiting.
- For very small businesses primarily outside the region—you may get less benefit.
Final Thoughts
If you run a business, plan to expand, or look for market intelligence in Northeast Florida — the Jacksonville Business Journal is a resource you should not ignore. It gives you inside access to what’s happening, who’s doing what, and where opportunity may lie. Take it seriously. Use it deliberately. You might be surprised by how often you say: “I saw that in JBJ first.”
FAQ About the Jacksonville Business Journal
What kinds of content does JBJ publish?
It covers commercial real estate, banking and finance, health care, local small business news, travel & tourism, jobs & careers. Also features local executive moves, mergers & acquisitions, major contracts, and real-estate developments.
Where is JBJ based?
It is based in Jacksonville, Florida at 112 W. Adams Street. It serves the broader region including surrounding counties.
How frequently is it published?
Weekly in print and continually updated online. It is part of the weekly business newspaper category.
Who owns it?
It is owned by American City Business Journals. That means it shares the rigour of a national network yet remains local.
Can I access it digitally?
Yes. There is an app for iOS and the digital edition. Note: Some content may be behind a paywall depending on your subscription.
